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Shadows

Introduction

Shadows are our richest visual identity element, enabling us to express an abstract sense of place. They isolate a location's often overlooked beautiful details, and build on our visual identity's unique relationship with light.

From nature to architecture, and abstract to prop, our shadow categories capture a wide range of details, allowing us to evoke straightforward or complex experiences.

Categories

Shadows for nature and architecture elementsShadows for abstract elements and when using props

Examples

Four images with different usages of shadows in situ